The need for organizational innovation has never been more acute, and concepts of Lean Startup, Lean UX and Agile Design are emerging to address this need.
Creating great product experiences takes more than simply hiring some talented designers and planting them in your existing teams. Legacy organizational perspectives and practices around product management and engineering can greatly reduce the effectiveness of design practice.
The goal of this workshop is to illustrate why culture is the vital component every organization needs to make their brand strategy real in the workplace and the marketplace.
Change in an organization is really hard. This is especially true when a company that was once on the forefront of innovation finds itself having lost that luster through its own growth & success. The last couple of years there has been a transformation happening at PayPal that is touching every part of the organization to make it innovative again.