Day 2 – Mar 30, 2016
Morning 9:00 - 12:30 PM

  • Design Upstream: Advancing Strategic Design Without Going Against the Current

    Enable your organization to embrace and profit from the benefits of a design-led work culture. view more…

    Location: Bayview A
    Chris Avore, Nasdaq Design Leader
  • Designing Delivery: A Unified Approach to Digital Service Quality

    The digital service economy demands the ability to create coherent user experiences while achieving end-to-end agility and efficiency. view more…

    Location: Seacliff C
    Jeff Sussna, Ingineering.IT IT Service Design Consultant
  • Experience Management Framework: How to Think About and Measure Your User Experience

    What exactly is a user experience? If we made a physical product like a car we would all have a shared point of reference for our output and could easily collaborate on its construction and maintenance. view more…

    Location: Grand A
    Richard Dalton, USAA AVP, Experience Design
  • Org Design for Design Orgs

    As the move to establish in-house design teams accelerates, it turns out there's very little common wisdom on what makes for a successful design organization. view more…

    Location: Seacliff A
    Peter Merholz, peterme.com Design and Product Executive
    Kristin Skinner, Adaptive Path Managing Director, Program Management
  • Practical Empathy

    Empathy in business can't just mean "be more sensitive. view more…

    Location: Bayview B
    Indi Young, indiyoung.com Design Researcher & Author
  • Prototyping a Digital Experience Vision

    A wide range of design targets. view more…

    Location: Seacliff D
    Kim Laama, AKQA Director of UX
    David Stocks, AKQA Strategy Director
  • The Well-Designed Leader: Amplify Your Team’s Brilliance

    Imagine, leading a team where individuals’ strengths are recognized and each person’s brilliance is deployed in the exact moment it is needed; where the role of a leader is designed to invigorate the collective wisdom of a team, nurturing it as a dynamic, capable entity instead of managing it in pieces. view more…

    Location: Seacliff B
    Alla Zollers, Independent Consultant and Coach Leadership Coach & Organizational Desiger